GSU Spring Fling 2025

print & digital assets / Campaign Design

Spring Fling is a week of signature events beginning with the Spring football game, the annual PantherPalooza Spring Concert, the Spring Carnival and other campus exclusive events. Working with one other designer, we created a total of 147 deliverables. I was responsible for approx. 100 of those deliverables.

  • Worked with my team to strategically create an engaging campaign to promote the Spring Carnival with 4,100+ attendees. I updated preexisting materials and created new materials for a total of 52 deliverables.

  • I created an entirely new campaign with print and digital materials to promote PantherPalooza. The social Instagram post I created was shared on the headliner’s, SEXYY RED, Instagram and was viewed by at least 5.2 million people.

  • This event was unfortunately canceled before any materials were spread to the public. Before cancelation, there was an interactive social media giveaway planned for a free ticket to A) create excitement for the Showcase and B) generate a larger media presence through user engagement.


Spring Carnival

Worked with my team to strategically create an engaging campaign to promote the Spring Carnival with 4,100+ attendees. I updated preexisting materials and created new materials for a total of 52 deliverables.


Round 1

general marketing push

A-Frame

Flyer

Instagram Square

Visix screen

Panther Involvement Network (PIN) thumbnail

Flyer

Instagram Square

Visix screen


Round 2

call for student performers

Instagram Squares


Round 3

an emphasis on imagery

A-Frame

Yard Sign

Visix screens


Day of Event Social Push

Run of Show assets

Instagram Story

Instagram Story

Instagram Story

Instagram Story


PantherPalooza

I created an entirely new campaign with print and digital materials to promote PantherPalooza. The social Instagram post I created was shared on the headliner’s, SEXYY RED, Instagram and was viewed by at least 5.2 million people.


Round 1

general marketing push

Instagram Story

Instagram Square

Visix Screen

A-Frame

Flyer

Poster


Round 2

Artist announcement: Primary

Instagram Story

Instagram Square

Visix screen

Panther Involvement Network (PIN) thumbnail

Secondary Social Assets

Instagram Square

Instagram Square


Day of Event Social Push

Run of Show assets

Instagram Story

Instagram Story


Greek Showcase

This event was unfortunately canceled before any materials were spread to the public. Before cancelation, there was an interactive social media giveaway planned for a free ticket to A) create excitement for the Showcase and B) generate a larger media presence through user engagement.


General Assets

Panther Involvement Network (PIN) thumbnail

Flyer

Visix screen

Previous
Previous

Design Book no. 1

Next
Next

Dye